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Why People Buy Art - A Lesson Inspired by Prince
Do you ever wonder, what compels people to buy and collect things made by hand? A painting, a collage, a necklace, a ceramic vase. I often think about this question.
For a long time it really bothered me. Handmade objects are usually more expensive than similar pieces that you'd see in a big box store, harder to find, less convenient to buy and the list goes on.
Admittedly, I'm from a generation who loves the artist formerly known as Prince, big time. So much that my sister was messaging me, and a childhood friend felt compelled to call me after years of losing touch when they heard he died. As evidenced by my Facebook feed, I'm not the only one mourning.
While scrolling through the Prince related posts, I was struck by one that asked why are we all so sad about the death of an artist we've never met before?
"Good question" I thought (through my tears of purple rain). The answer to that intrigued me since it applies to all artists. Now you might be thinking, I’m not Prince! I’m nowhere as big as he is. I’m not a musician.
I know, I know but this concept still applies. Click through to read how this idea might change the way you think about your sales.