Receiving art grants is a form of social proof and is a credential that can be added to your resume. It’s also a great way to connect with a larger art community of curators, artists, gallerists, and collectors.
Sell Your Art Online
Don't let technology stop you from participating in online art sales. There are many options I’m going to share with you that have made it easier than ever to sell your work.
How To Sell Your Art In Person
The third way to sell in the "How To Make Money Selling Art" series is to consider in person events. They can be macro, small, or large depending on your comfort.
Should Visual Artists Use Patreon?
Patreon is a wonderful platform for visual artists to build a community and reward their fans as they raise money to support their studio and art expenses.
Getting Paid for Art Commissions
If someone hires you to do a custom piece of art like a mural, painting or any kind of art commission, do you ask for an amount to be paid up front, before the final piece is delivered? In this article you’ll learn more about what kind of deposit you can take for a custom artwork along with important questions to ask about your commission process.
How To Make Money With Art Commissions
Let's take a look at the commission process and see if it makes sense for you to include it as part of your art practice.
3 Tips To Become A Successful Artist
Becoming a successful artist involves more than being a brilliant creator. Understanding your peak creative times and looking at the administrative and marketing sides of your business will help you on your journey.
How To Sell Art In Emails
Artists are business owners and should have an email list as part of their digital marketing strategy. Learn how you can connect with your collectors and VIPs with engaging emails that will keep them coming back for more.
How To Turn Followers Into Art Sales
As an artist, your email list allows you to create an intimate and direct experience with collectors and VIPs who will become a key source of your art sales. Learn how you can grow your mailing list...
How To Prep For A Holiday Art Sale
Stressed about your holiday art sale? When you've prepared a plan, you'll be able to focus on sharing your art instead of stressing and feeling overwhelmed. Here are some top tips to help you have a successful art sale.
Artist’s Guide For Holiday Sales
Are you an artist planning holiday sales this year? If so, you'll definitely want to check out this guide to help you design a sales process to improve your success this season.
What Should Artists Post On Instagram?
As an artist, you have passion and creativity. Don't let the thought of curating images prevent you from sharing your work on Instagram. Grab the opportunity to share your journey with your fans and get inspired to post your art on Instagram.
Instagram For Artists Do’s and Don'ts
Instagram for artists should make them feel confident when they go to post online. Be proud of sharing your art with the world and attracting fellow art lovers who are interested in what you are doing.
How to Get Your Art In A Gallery?
How To Get Your Art In A Gallery? Putting your art in a gallery is a great way to find a new audience of buyers and connect with others in the art world who genuinely appreciate what you’re doing. Whether it’s a brick-and-mortar or online gallery, let’s unpack how you can get your art displayed in a gallery.
How Can I Promote My Art On Instagram?
Curious how you can have sales success happen for you on Instagram? Today I’m going to help you decide if you should promote your art on Instagram and how you can stand out so you get extra eyeballs seeing your art.
How To Get Your Art Noticed
As artists, we know that promoting our work is important if we want to exhibit and sell it. But with so many options for this out there, it can feel overwhelming to even pick a place to start. So, today, let's think about you, your art and a look at a few ways that you can get your art noticed.
Avoid This Big Art Sales Mistake
It can feel like a real nail-biter to set your prices. Especially with a new body of work or if you haven’t been focused on selling your art lately.
During the last workshop I presented on how to price your art, the huge room was so full, we nearly ran out of space for all the chairs we kept adding as artists rolled in. So I know that pricing is a task that we are all keenly interested in getting figured out.
I also know from firsthand experience and from the clients I work with that a lot of mind drama can come up around pricing our work. So much drama that many of us avoid pricing our work until we absolutely have to. And often, that moment when we price our art, is when another human asks us during an opening, “how much is it?”
Panic can set in at this moment. Looking away for divine inspiration is usually the artist’s response. And then a number comes out of our mouth that immediately feels cringe worthy.
Have you ever experienced something like this? I have. And it sucked.
The buyer experiences something totally different.
They have no idea that you have been avoiding putting a final price tag on your art for weeks. And may not be able to fathom that you’ve got a whole public event dedicated to showcase your art that’s seemingly for sale but have just procrastinated on creating prices.
Buyers can feel this moment in a totally different way. That pause of you reacting slowly to their question can be mistaken for something other than you looking for courage to spit out the price you were kind of considering.
They can feel like they’re being sized up for what they can spend. In that moment, they can start to feel like they’re being fleeced.
When you don’t have your prices ready, even if it’s from a place of fear of over- or under-pricing, or that you just ran out of time to get to it, know that you’re setting yourself up for disappointment.
Potential buyers don’t like to feel like they’re being sized up when they ask for the price. For some, even asking the price feels like a slightly scary thing to do. As consumers, we’re used to things having price tags on everything. This is naturally part of our buying process.
When your prices aren’t readily available, you’ve created friction for your sales and usually people will assume they can’t afford your art. Or they get distracted and fall out of the buying process entirely
No one likes to feel like they’re being sized up. Heck, I can feel that way at a yard sale or the farmers market where the stakes are pretty low. I just don’t like shopping that way. And your collectors don’t either.
So, can you make it easy for them to buy your work?
If you want to avoid this from happening, you can take action now. Here are a few simple steps to get the ball rolling:
Pick one piece that you’d love to sell.
In 3 minutes or less, write down an amount that would feel really good to get for it.
Sleep on it.
Come back to it and adjust that number based on if it feels too high or too low.
Rinse and repeat until you feel like you’re pretty close to the right amount.
This is a low pressure way to help you figure out what the right prices really are.
With this, you’ll be able to price your work in advance of that upcoming opening or open studio event. And your sales may increase because you’ve made it easier for your buyers to feel comfortable purchasing your work.
In the comments, let me know what questions you have around pricing. I’d love to help you feel confident with your art prices.
Cheers,
Kate